About us

Founded by Jennifer Hodgson in 2020; MODA PR is a team of well-connected PR professionals, who live and breathe the fashion, wellness, beauty and live entertainment industries with a strong reputation for securing global press coverage that allows us to build your brand’s credibility. 

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Our story

Born and raised in Chester, Jennifer Hodgson is a PR professional with over 10 years of experience in the industry.

Having started her career as an intern at one of the leading PR & talent agencies in the UK at the time and after completing her degree (third attempt – long story)  Jennifer then went on to work alongside Cosmopolitan, Sophia Webster and Chlobo Jewellery before establishing MODA PR in 2020.

With a background in digital marketing, events and PR Ashley was bored and uninspired in her role at the time. Thanks to a mutual friend, they met for a ceaser salad and a glass of Pinot.

Jen bought Ash a copy of “If You Have to Cry, Go Outside” by Kelly Cutrone and four weeks later she quit her job to join the agency.

They’ve never looked back since.

meet the team

Jennifer hodgson

Simply Red singing, Jamie Dornan loving French bulldog owner.

jennifer@moda-pr.com

Ashley Rudd

Straight talking, Taylor Swift screeching black outfit enthusiast.

ashley@moda-pr.com

WORK WITH US

What clients are saying about us

"They just know exactly what's in your head and bring it to life"

Million Dollar Facial came to MODA PR as we wanted to build more brand awareness and increase visibility to our target market, we wanted to make sure we were being seen in the right places by the right people. 

To put a spotlight on all aspects of the business, from our grass-roots beginnings, treatments and ranges alongside our training academy. 

We chose MODA PR over competitors because wow, these ladies are true professionals. We had a vision of how we wanted our brand to be portrayed and MODA PR just got it. They just know exactly what's in your head and bring it to life, these ladies get the job done. Nothing is too much for them and both are complete idea machines.

Jen and Ash are absolutely lovely, and so down to earth. They live and breathe their roles and their passion shines through as soon as you meet them. If you’re considering working with MODA PR, go for it, you won't regret it. They’re lovely, passionate and hardworking girls - an absolute pleasure to work with. 

Jenna Unwin - CEO of Million Dollar Facial 

"I can honestly say hand on heart, they’re one of the best out there."

I’ve worked with MODA PR since the moment it was founded, Jen and the team have such an understanding of the industry - their relationships (and genuine friendships) with so many journalists are a testament to that.

The MODA team are such a breath of fresh air; they’re quick, efficient and most importantly- never pester. Something which is incredibly rare and very much appreciated when you’re a busy journalist! I can’t wait to see how they grow over the next few years and look forward to working together going forward.

Mared Parry - Freelance Lifestyle/Showbiz Editor & Presenter

"The best part about working together is their energy and their hands-on service"

We've worked with MODA PR for over 2 years, our aim was to grow brand awareness and credibility to our audience through public relations - ensuring that we’re being seen by our target audience in the right publications. We were on a mission to remove the “gimmicky” reputation lip plumpers have in the industry and become the go-to lip plumper on the market. 

The best part about working together is their energy and their hands-on service, they’re so responsive and fully committed to the brand. If I’m second-guessing myself through self-doubt or nerves, they channel positive energy - we have a really close relationship that doesn't feel like business actually feels more like a friendship 

MODA PR has connections with beauty editors but they knew it was more than just pushing the products and positively encouraged me to put myself out there and build my own Founder profile using my industry experience as an MUA and personal story. My favourite piece of coverage was a profile feature in the Sunday supplement: Fabulous magazine, I've never had anything like that, I bought about 10 copies! 

They’re always working in the best interest of the brand, and they don’t gatekeep, MODA PR wants the whole company to succeed and anything that they feel is relevant, trending or something we should jump on they share it! 

Joy Howieson - CEO, Project Lip