We've worked with MODA PR for over 2 years, our aim was to grow brand awareness and credibility to our audience through public relations - ensuring that we’re being seen by our target audience in the right publications. We were on a mission to remove the “gimmicky” reputation lip plumpers have in the industry and become the go-to lip plumper on the market.
The best part about working together is their energy and their hands-on service, they’re so responsive and fully committed to the brand. If I’m second-guessing myself through self-doubt or nerves, they channel positive energy - we have a really close relationship that doesn't feel like business actually feels more like a friendship
MODA PR has connections with beauty editors but they knew it was more than just pushing the products and positively encouraged me to put myself out there and build my own Founder profile using my industry experience as an MUA and personal story. My favourite piece of coverage was a profile feature in the Sunday supplement: Fabulous magazine, I've never had anything like that, I bought about 10 copies!
They’re always working in the best interest of the brand, and they don’t gatekeep, MODA PR wants the whole company to succeed and anything that they feel is relevant, trending or something we should jump on they share it!
Joy Howieson - CEO, Project Lip